evoEngage HCP Engagement Survey Results

evoEngage HCP Engagement Survey Results

evoEngage deployed an HCP engagement survey to Brand Marketers. The objective was to gain a clear understanding of the ever-changing HCP engagement landscape based on feedback from industry colleagues across the country. Survey responses were representative of...
Peer-To-Peer Education in Pharma Isn’t Enough

Peer-To-Peer Education in Pharma Isn’t Enough

If you are a pharma brand marketer whose budget is loaded with a full calendar of peer-to-peer “P2P” educational events, you might be wondering how you’ll educate the majority of physicians who do not attend these events. Or, you think you have the rest of your HCP...